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Vision, Mission, Core Values

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Vision, Mission, Core Values

Here you can read about our vision, mission, and core values.


”To become a preferred global hotel company”


"To provide smart and digital solutions for our hotel partners, enable them to be profitable and visible in a fast developing and global marketplace"

Core values

”Joy, Care and Innovation”

These three core values define First Hotels' way of working.

Our values reflect how we treat each other, our customers and our business partners. We seek employees who share these values and believe in our way of working.